Toyota National Sales Events
We contributed to one of the most effective retail campaigns ever, the long running Toyota campaign featuring Jan, a trusted, friendly, and engaging receptionist who helps interested customers at the dealership. Coming up with the work ourselves and managing multiple creative teams across the integrated campaign, we produced over 25 spots. Some were among the strongest performers in branding, ad appeal, memorability and dealer visitation intent in the campaign’s history. “Workshop” had the highest ever Jan appeal.
Television
Out-of-Home
Point-of-Sale
Side-by-side image panels (30.25" x 30.25")